5 Ways to Increase Sales with Low-Code

Low-code versus traditional programming

Before I dive deeper into the use cases, let's talk about the advantages of low-code compared to traditional programming. Where developing with traditional programming languages — think Java, C++, Python, Visual Basic or COBOL — is complex, expensive and time-consuming, low-code is a visual, intuitive and much faster way of development. With low-code, you can quickly respond to developments in the market and in your organization, you can easily integrate systems, minimize financial risk and accelerate innovation. In doing so, instead of a difficult technological barrier, you make IT a strategic differentiator.

1. Operational efficiency

For example, you can use a low-code platform such as OutSystems to automate and optimize your business processes. This leads to a smaller risk of error, a reduction in administrative workload and better data management. By automating boring and repetitive tasks, your employees get more time for work that they really excel at. And that is not an unnecessary luxury in today's tight labor market, where you have to do everything you can to retain your talents.

2. Happy customers

You can also use low-code to optimize the customer journey, for example by making information easily accessible. After all, in the consumer market, we've long been used to being able to log into platforms such as bol.com and Coolblue to view our information. The business market still communicates a lot via email or phone. But — yes! — the B2B market is also starting to wake up. The consumer trend for direct and accessible information is increasingly being adopted in the business market. Low-code is a wonderful tool in this regard. For example, thanks to low-code, you can not only make life easier for your customers, you can also expand your services relatively easily with services that suit their needs.

3. The power of data

With low-code, you can also build applications that allow you to capture your company's data. This way, you can collect more — high-quality — data. Based on this data, you can then make strategic decisions for your company. Instead of relying on gut feeling, you can make your decisions based on actual data.

4. Stimulating innovation

Thanks to low-code, development processes can run much faster. Where you used to take days or even weeks, you can now meet in a workshop in the morning and already have a working prototype of your application in the afternoon. It allows you to quickly test and validate new ideas, allowing your organization to innovate faster. This is how low-code opens the door to developing new products, services and business models, giving your organization an advantage in a competitive market.

5. Better cooperation between business and IT

Low-code stimulates cooperation between business and IT. With low-code, people with different backgrounds can work together on solutions. When we work at an organization in the Discover phase starting with a workshop, I regularly see that people from different departments look at each other with misunderstanding. They are clearly wondering what the other person means exactly. With low-code, you can make ideas visual immediately, making it much easier for people to understand each other. In this way, the visual aspect of low-code contributes to better cooperation and communication between the various stakeholders.

Curious?

Do you also want to be able to make use of Quatronic's collective memory and are you curious about how low-code can transform your organization and what we can do for you? Please contact me at mail or give me a call on 06 46 99 32 62.

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